Client
Opera Laboratori Fiorentini
Our services
Interaction Design
Digital Strategy
Content Production
Exhibition Design
Video Production
Interactive Installations
Casa Eroica
A multimedia exhibition that portrays the Brand Eroica and the beauty of its historical event's locations.
Accompanied by interactive stations, animated artwalls, immersive projections and virtual reality, the exhibition path takes visitors through the territory of Gaiole in Chianti over the years, up to the present day. Exhibits allow visitors to create their own avatar dressed in Eroica signature garments and watch the testimonies of the protagonists who gave soul and value to the event.Â
Amidst posters and roads that recall the bike routes, visitors arrive at the VR stations, where they can set off on an immersive journey between subjective shots and glides over the castles of the village and the routes of Eroica.
